Milk the facts.
master the market.
Clear tools. Trusted guidance. Confidence for every dairy business.
Milk prices are volatile, and input costs continue to rise. Many farms and processors operate on tight budgets and can’t afford to second-guess the market. Attara provides expertise that was previously reserved for big traders, making it accessible to everyone. We use plain language with no jargon, offering smart tools that help you lock in price protection and ensure revenue certainty.
Hedging without headaches.
Download our step-by-step guide to learn what hedging means for your farm.
Products AND Tools
O1
Price protection instruments
Swaps, futures and options.
CLIENT PORTAL
OUR DESKTOP PORTAL GIVES YOU FULL ACCESS TO YOUR PORTFOLIO
- - Real-time portfolio overview
- - Access to tailored reporting and insights
- - Direct chat with your Attara representative
- - Onboarding walkthrough for first-time users
- - Secure document access and message storage
- - Loyalty rewards and engagement tools
HEDGE IDENTIFIER
UPLOAD YOUR PRICE AND DISCOVER WHICH BENCHMARK ALIGNS BEST
- - Upload a CSV of historical commodity prices
- - See which benchmarks most closely correlate
- - Auto-generated chart shows performance side-by-side
- - Helps validate the hedging strategy against real-world data.
- - Simple interface. No technical knowledge required
SCENARIO CALCULATOR
TEST HEDGE CONFIGURATIONS BY ADJUSTING VOLUME, TIMING.
- - Input volume, price, and timeline
- - Simulate various price movements
- - Visualize impact across different timeframes
- - Run “what-if” comparisons instantly
- - Shape expectations before committing to a trade.
TREASURY POLICY GENERATOR
CREATE A TAILORED POLICY IN MINUTES.
JUST ENTER YOUR PARAMETERS AND GENERATE A DOCUMENT YOU CAN DROP INTO YOUR GOVERNANCE FRAMEWORK
PRESENTATION GENERATOR
BUILD PRESENTATIONS TO ALIGN INTERNAL STAKEHOLDERS.
- - Select which content blocks to include.
- - Option to embed treasury policy directly.
- - Downloadable presentation format.
- - Designed for CFOs, boards, and exec teams.
- - Makes internal alignment easier and faster.
Explore Zone
What our clients say
OUR TESTIMONIALS SPEAK FOR THEMSELVES.
Managing Director, WM Armstrong
attara - built for those who feel left out
Price volatility creates financial uncertainty, making it difficult for businesses to plan for the future. For too long, financial hedging tools have been reserved for large commodities traders. However, dairy producers and processors deserve that same level of protection. That’s why Attara was established.
By combining in-depth market insights with innovative hedging strategies, we help businesses like yours protect their profitability. This allows you to focus on what truly matters: running and growing your dairy operations with confidence.
We empower businesses of all sizes with the tools, expertise, and technology needed to take control of their financial futures. As a UK-based agriculture specialist, we understand your challenges and speak your language.
Hedge it, forget, and carry on farming
Start locking in your milk prices with Attara today.
FAQ
What is hedging, and why should a dairy business consider it?
Hedging involves using simple financial tools like swaps, futures and options to mitigate price fluctuations in inputs (such as feed, fuel, and packaging) or outputs (like milk, butter, and powder). When market prices increase, the hedge can generate a payment to help cover the higher physical costs. Conversely, when prices fall, it provides budgeting certainty. The goal of hedging isn’t to “beat the market” but to stabilise cash flow, protect margins, and simplify planning, allowing you to concentrate on farming and processing rather than daily market fluctuations.
What are the main types of commodity hedges?
There are two primary hedging strategies, each serving an opposite need:
- The Short Hedge (For Sellers/Producers): This is the strategy used by producers (such as farmers, oil drillers, or mining companies), who want to protect against a price drop. They do this by selling a futures contract or buying a put option. This locks in a selling price for their future production.
- The Long Hedge (For Buyers/Consumers): This strategy is for consumers of commodities (think of airlines buying jet fuel or manufacturers buying metals), who need to protect against a price increase. They achieve this by buying a futures contract or a call option, thereby locking in a purchase price for a commodity they will need in the future.
How big does a company have to be to start commodity hedging?
This is a common misconception. For far too long, the benefits of hedging were reserved for large conglomerates and global blue chip companies, but now the game has changed. We see hedging as a leveller, allowing companies of all sizes to take a seat at the table. All companies are exposed to risk when trading in commodities, so why should these tools not be available to all businesses?
The key question is: Is the potential financial impact of a price swing large enough to threaten your profitability? If the answer is yes, hedging is worth considering, regardless of your company’s size.
What factors most influence commodity prices and hedge performance?
Commodity markets are famously sensitive. The performance of your hedge will be influenced by the same factors that drive prices:
- Supply and Demand: The most fundamental driver. A poor harvest, a mine strike, or a factory shutdown can drastically reduce supply. Conversely, new technologies or changing consumer tastes can alter demand.
- Macroeconomic Trends: Interest rates, currency exchange rates, and overall economic growth can have a major impact.
- Geopolitical Events: Political instability, trade wars, and new regulations in key producing or consuming nations can send shockwaves through the market.
- Weather: Particularly crucial for agricultural commodities, where droughts, floods, or freezes can devastate supply.
